Background
Craft ICT is a specialist database development company, delivering high-performance FileMaker database solutions across multiple operating systems and devices. Serving customers worldwide, they enable businesses to run their systems on the cloud via Citrix or Microsoft RemoteApp, at speeds that they would expect from being in their own office.
The challenge
Craft ICT dedicates itself to ensuring close client relationships and a personalised approach, so they required a hosting partner which matched this commitment to the same personal service, as well as fast and reliable systems.
Previously using AWS for testing, and Rackspace for managed hosting, Craft ICT were negatively impacted by Rackspace’s restructuring, which led to impersonal service, inconsistent pricing, and a lack of account familiarity.
“It became difficult because no one (at Rackspace) knew who we were”, explained Andy Hibbs, Owner Craft ICT, “we would call and be put through to someone that didn’t know our account or us, and it became tiresome”.
The solution
Seeking an alternative that could equal Rackspace in terms of speed and quality of infrastructure, but with a more personal approach, Craft ICT came across Hyve.
Craft ICT carried out a series of tests in April 2015 between Hyve and Rackspace (before they became a customer), and then carried out further tests in February 2016 between AWS and Hyve. They found that our internal speeds were nearly twice as fast as AWS, with far greater consistency. While external speeds depend on internet connectivity, the Hyve servers maintained stable high performance, while the competitors’ speeds fluctuated.
Based on their tests, Craft ICT decided to move forward with Hyve as their hosting partner.
Why did Craft ICT choose Hyve?
Craft ICT experience key improvements after choosing Hyve as their hosting partner. This included:
- Consistent high speeds – Hyve outperformed AWS and Rackspace in internal benchmarks
- Personalised service – Dedicated support by a dedicated Account Management team, rather than automated responses
- Reliable infrastructure – Stable performance with no unexpected fluctuations
By switching to Hyve, Craft ICT gained a partner who matched their technical and customer care standards.
