Social media giant launches dating platform

Written by:
Date Posted:
10 September 2019
Tech News

What could go wrong?

Facebook Dating
Facebook has recently launched its dating platform, Facebook Dating, in the US and plans to launch the platform in Europe by 2020. Facebook users will be given the option to opt-in to the service if they are 18 or over. Those who opt-in will be able to set up a profile, completely separate from their profile on Facebook.  

Just one day before Facebook launched their new platform, researchers found a database of Facebook user data with over 400 million records, posted online from a server without password protection. The data included phone numbers that were linked to personal accounts, which in some cases revealed even more information such as names and locations.

Not the strongest start, Facebook. 

How it works
Dating will work by suggesting possible matches based on your “preferences, interests and things you do on Facebook.” To avoid any awkwardness, Dating claims that it will not match you with your Facebook friends unless you specifically choose them as a ‘Secret Crush’.

Facebook has deeply integrated Instagram into the Dating platform. Users will be given the option to connect their Instagram profiles to their Dating profiles, allowing them to share posts from Instagram directly to Facebook Dating.

Facebook says they will soon be rolling out the option to share Instagram stories on a user’s Dating profile as well. Instagram followers can also be added to a user’s Secret Crush list if the two accounts are linked.

So, Facebook has created a dating app that integrates all our social media platforms and even allows us to match with our friends – it sounds almost too good to be true, and it probably is!

Security concerns

Facebook has said that “finding a romantic partner is deeply personal, which is why we built Dating to be safe, inclusive and you can opt-in […] Safety, security and privacy are at the forefront of this product.”

This is an interesting statement coming from Facebook, who in the past has been no stranger to data breaches and hefty fines under the GDPR. Facebook has appealed to its users asking them to “trust what it says and not what it’s done” in the past and give Dating a chance.

Would you trust Facebook with your love life? Let us know on Twitter @Hyve!

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